Question:

What are some of the disadvantages of business intelligence and SFM?

Inteligencia de negocios y ventas de gestión de la fuerza (SFM) - desventajas

Para que cualquier sistema de software para ganar la aceptación en una organización, primero tiene que superar las desventajas señaladas y, en voz alta, vilipendiada por los detractores del cambio. Haag et al, y Cognos ofrecen algunos de estos elementos negativos y este consejo aporta algunas ideas sobre la manera de superarlos.

Los detractores afirman que la fuerza de ventas de sistemas de gestión son, por ejemplo:


  • Difícil de aprender

  • Requieren trabajo adicional introducción de datos

  • Deshumanizar a un proceso que debe ser personal

  • Requieren un mantenimiento continuo, la actualización de la información, y el sistema de actualización

  • Costoso para facilitar la

  • Difíciles de integrar con otros sistemas de información gerencial (MIS)

Algunos de los aspectos negativos son típicos de los cambios de tendencias resistentes de la naturaleza humana y pueden ser despedidos como tal. Sin embargo, se debe tener cuidado para garantizar que a la larga, todos los usuarios de dicho sistema debe adoptar con el fin para el despliegue para tener éxito. Cognos promueve un concepto de Centro de Competencia de BI como una forma de poner a los desarrolladores y usuarios en conjunto para garantizar eficiencia, se abrazaron, y el despliegue de los sistemas de BI repetible.

Otros de los aspectos negativos están totalmente equivocados! No hay manera de que un sistema automatizado, web-estructura de información basada lleva más de un vendedor? S tiempo que un informe de manual. Si lo hace, la mano de este tipo de preparado informes son probablemente poco profundas y sin valor a la gestión. Integración de herramientas automatizadas de la ordenación forestal sostenible, si se adquiere del vendedor el derecho, que ya se han construido en los ganchos que hacen que la compatibilidad con los sistemas MIS legado relativamente fácil.

La última y más sobresaliente de la detracciones es el costo. De TI, especialmente BI es caro, pero también lo es el lucro cesante en los malos resultados de ventas. Si una empresa quiere abarcar los conceptos de la gestión del rendimiento, entonces el retorno de la inversión (ROI) es importante. Hay muchas fuentes independientes que hablan sobre la medición de retorno de la inversión en una implementación de BI, día y hora para el valor subyacente de esa inversión serán convincentes.

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